Innovative New Smartwatch Showcases Collaboration with Intel, Google and Strava as well as alliance with Jabra in debut of PaceIQ sports headphones - BOSTON, January 4, 2017– Global athletic leader New Balance announced its inaugural smart wearable from the Digital Sport Division with RunIQ, a “made to run” smartwatch built in collaboration with leading digital, hardware and software companies, including Intel, Google, and Strava, at the International Consumer Electronics Show (CES) in Las Vegas today. In tandem with the launch of RunIQ, New Balance will also debut PaceIQ, Bluetooth wireless sport headphones, with sound by Jabra- the provider of premium sound solutions for sports enthusiasts. RunIQ delivers the perfect combination of the best running features in a stylish accessory that you can wear all day.
New ASICS GEL-NIMBUS® 19 Model Propels Long Distance Runners - Irvine, Calif. (December 15, 2016) – ASICS America Corporation has announced its iconic running shoe for long distance runners, the GEL-NIMBUS®, will be updated for 2017. The GEL-NIMBUS 19 model has been updated and upgraded to deliver a shoe that features unrivaled lightness and maximum comfort for neutral runners and underpronaters, without compromising on its legendary responsive cushioning.
Nike is no novice when it comes to an on-line presence, and an app for training and motivation. They have had runners log hundreds of millions of runs, with a staggering total of more than 2.5 billion miles. If a relay were set up for that distance, it would circle the Earth more than 108,000 times! The Nike+ Run Club amounts to a reliance of the app, but one which is careful to capture your other runs with the previous version - the Nike+ Running app, good news to the OCD among us (and if you have been running compulsively and recording obsessively, you know what I mean).
The success of adidas’ Boost foam has rested on the protective ride and performance feel it provides. The new Pure Boost X is designed to address a common fit issue women experience, so it’s available only in women’s sizes. The stretchy knit upper is supported by no-sew overlays.
When it comes to track and field, “fast” takes on a number of definitions. It can mean sprinting 100 meters in 10.70 seconds or covering 10,000 meters in a medal-winning 27:30.42. Ahead of the summer, Nike footwear designers tasked themselves with not only outfitting but also accelerating athletes across this entire gamut.
At Nike, the phrase “be a sponge” is often bantered about. Mark Parker, President & CEO, NIKE, Inc., has noted the eyes-open mandate as a habit he picked up as a child, when he would take long walks with his grandmother and soak up the natural world — plants and rocks, seeds and bugs. This attentive observation is shared by Nike designers, who consciously connect to the world around them. They interact with athletes, view art and travel the globe to activate their imaginations and inform their creations — a dynamic blend of influences that has recently taken on a vivid tone.